Keep track of relevant trends with a trend radar that combines AI-supported analyses with your own expertise. The tool identifies important trends, helps you assess their impact and maturity, and enables your team to make individual assessments. Flexibly configurable according to industry, goals and focus areas, it is ideal for identifying opportunities early on, sharpening priorities and steering innovation in a targeted manner.
AI-powered insights quickly reveal important developments – without the need for time-consuming market research. This allows you to keep an eye on relevant trends before they gain significance.
Analyse the extent to which trends influence your business and how far they have developed. This will help you to set clear priorities and ensure that you invest at the right time.
The trend radar can be adapted to industries, topics and goals. This allows you to see exactly the trends that are truly relevant to your roadmap and provide guidance.
PESTEL analysis provides a comprehensive assessment of the external factors that shape a market or business environment. The AI-supported analysis examines political, economic, social, technological, environmental and legal conditions – in a structured, fact-based and automatically processed manner. It is ideal for identifying opportunities and risks in the environment at an early stage, understanding markets and making informed strategic decisions.
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The ‘Nightmare Competitor’ template reveals how a competitor could challenge or even supplant your current business model. Work with AI to develop or analyse disruptive scenarios based on leading tech companies such as Apple, Google or Amazon – to identify potential risks early on and strengthen your innovation strategy in a targeted manner.
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The ‘Business Model Development’ template allows you to design an innovative business model in no time at all – based on the approach developed by Matzler, Bailom et al. The structure guides you through all the key elements, from positioning to revenue streams. Whether you work independently, together with AI, or rely entirely on AI-generated input, your business model will be developed with precision and a focus on the future.
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